A top provider of sports wagering and gaming solutions, Altenar, is bolstering its position in the Bulgarian market by broadening its collaboration with Palms Bet, a major player in the area.

Through this alliance, Altenar will provide Palms Bet’s sportsbook with its cutting-edge platform, offering a wide array of betting choices, including virtual sports and esports. This development coincides with substantial expansion in the Bulgarian sports betting sector, which is anticipated to reach €850 million in value by 2026.

Altenar’s Sales Manager, George Mavridis, conveyed excitement about the partnership, underscoring Bulgaria’s strategic significance for the company and their dedication to expanding alongside Palms Bet in this vibrant market.

Alexander Sjarov, Head of Sportsbook at Palms Bet, stressed that incorporating Altenar’s technology will elevate player engagement and reinforce their standing as a premier betting provider.

This expanded collaboration builds upon the existing partnerships between Palms Bet and Altenar in other European and African markets, showcasing their mutual commitment to providing outstanding betting experiences.

BetMarket is delighted to collaborate with Altenar, a top provider of sports wagering and gaming solutions, expressed Hristo Markov, Product Lead at BetMarket. This alliance represents a major advancement for the organization, unlocking access to thrilling new opportunities. Markov is certain that Altenar’s advanced technology and worldwide knowledge will enhance the BetMarket platform, providing an exceptional gaming experience to their cherished users.

About the Author

By Elias "Echo" Hooper

With a Bachelor's degree in Applied Mathematics and a Master's in Sociology, this skilled writer has a passion for using mathematical and sociological methods to investigate the social and cultural dimensions of gambling and its impact on individuals, communities, and societies. They have expertise in social network analysis, mathematical sociology, and cultural studies, which they apply to the study of the social and cultural factors shaping gambling behavior and the development of strategies to promote responsible and culturally sensitive gambling practices. Their articles and news pieces provide readers with a sociological and mathematical perspective on the casino industry and the strategies used to address the social and cultural challenges of gambling.

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